Privacy and Cookies Policy

Last updated 08 February 2023

Privacy Policy

  1. Identification of the Controller

Aura Fertility Ltd. is the Controller of the processing of your personal data in order to provide you the services identified in this website (the “Website”). Its Company number is 12334967.

Aura Fertility Ltd. is committed to the fundamental right to the protection of your personal data and this privacy policy is intended to inform you of your rights.

We inform you that Aura Fertility Ltd. has appointed a DPO in compliance with the Data Protection Act 2018, who is at your disposal for any doubts or queries you may have regarding data protection, and whom you may contact via e-mail:

  1. What information will we collect from you?

You should be aware that there are different ways to collect personal data: 

a) The data you provide directly to us. 

We collect information about you when you contact us through the channels provided for this purpose, such as the contact form, the newsletter form or when you give us your CV and other application information to work with us. 

When you contact us through these channels, we will ask for your consent to obtain your email address, your mail, name and surname, and other data about your professional profile and academic background in case you are applying to work with us.

All the fields marked with an asterisk (*) in the forms provided will be mandatory, the omission of any of them could lead to the impossibility of us being able to provide the services requested. You must provide truthful information, and it is forbidden to impersonate anyone. 

In order to ensure that the information provided is always up to date and free of errors, you must notify Aura Fertility Ltd. as soon as possible of any changes to your personal data by sending an e-mail here:

Likewise, by clicking on the “I accept” (or equivalent) button incorporated in the aforementioned form, you declare that the information and data you have provided are accurate and truthful.

b) Data obtained indirectly. 

When you browse, different cookies and other tracking devices may be installed on your device, as explained in our Cookies Policy.

  1. What is the source of your data?

We consider that all the data processed by Aura Fertility has been provided to us freely. 

In the event that third-parties personal data is provided to us, you guarantee that you have informed them of this Privacy Policy and have obtained their authorisation to provide the data to Aura Fertility for the purposes indicated above. You also guarantee that the information provided is accurate and up to date, and you are responsible for any direct or indirect damage or harm that may be caused as a result of non-compliance with this obligation.

  1. How will we use your personal information and what services will we provide you?

Aura Fertility Ltd. acts as the controller of the personal data for the following purposes: 

  • On the basis of the explicit, free and unequivocal consent that you give us at the time of collecting your data: 

a) To keep you informed about the products and services of Aura Fertility Ltd., as well as to send you news, events and other activities that we carry out, by email, related to the products or services that we offer and that may be of your interest. 

b) If applicable, to keep you informed about products and services of third parties, always sent through Aura Fertility, regarding entertainment, travel, culture, art, music, gastronomy, environment, sport or technology […].

c) To evaluate the CVs and other job application information received, and manage the selection processes. 

d) To analyse your browsing experience on our app through the installation of cookies, in order to adapt it to your interests, and to offer more efficient and personalised services and information.

  • Based on the legitimate interest of Aura Fertility Ltd.: 

a) To attend to requests for information and queries.

However, if you do not wish your data to be processed for any of these purposes, you have the possibility of objecting at any time by contacting us at, as indicated in the Rights Management section of this Privacy Policy.

  1. Data transfers and international transfers.

All transfers of personal data that we carry out are necessary for the fulfilment of the above-mentioned purposes: 

a) Companies providing IT services, tools or infrastructure on which the services provided by Aura Fertility are based, such as hosting providers, CRMs, emailing service companies, etc. 

In this regard, we inform you that any transfer will be made taking into account all the necessary legal safeguards. We also guarantee that we sign specific contracts with all our service providers as established by the applicable regulations. 

Furthermore, Aura Fertility ensures that where suppliers are located in countries outside the UK or other countries not considered adequate under data protection regulations, appropriate precautions are taken to ensure that the data can be transferred securely, either because the supplier provides adequate safeguards under the law, or because one of the exceptions in the regulations is met.

  1. Rights management: exercising your rights.

We inform you that you will be able to exercise the following rights:

  1. Rights to access to your personal data to know which ones are being processed and the processing operations carried out with them.
  2. Right to rectification of any inaccurate personal data.
  3. Right to erasure your personal data, where possible. 
  4. Right to request the limitation of the processing of your personal data when the accuracy, legality or necessity of the data processing is in doubt, in which case, we may retain the data for exercise or defence of claims. 
  5. Right to object to automated decision making, including profiling.
  6. Right to object to the processing of your personal data when the legal basis that enables us to process them is the legitimate interest. 
  7. The right to the portability of your data, when the legal basis that enables us to process them is the existence of a contractual relationship or your consent. 
  8. Right to withdraw the consent granted to Aura Fertility Ltd.

You can exercise your rights at any time and for free by sending an e-mail to indicating the right you wish to exercise and your identification data. 

In addition, when you receive any communication from us, by clicking on the unsubscribe section that will contain that communication, you can unsubscribe from all previously accepted commercial communications. 

We also inform you that you have the right to file a complaint at the UK Data Protection Authority, Information Commissioner’s Office, if you believe that we have breached the applicable data protection legislation regarding the processing of your personal data.  

  1. Retention periods and Cookies.

We will only keep your data for as long as your consent is maintained. If you decide to withdraw your consent and when you exercise your rights, your personal data will be deleted from our databases. 

Aura Fertility also uses Cookies, according to our Cookies Policy that you can consult below

  1. Security and confidentiality.

In order to prevent unauthorized access or unauthorized disclosure of personal data, we have undertaken appropriate technical and physical measures and management processes to safeguard and secure the information we collect from you.

  1. Minors

Minors under 14 years of age may not use the services available through the Website without the prior authorization of their parents, guardians or legal representatives, who shall be solely responsible for all acts performed through the Website by the minors in their charge, including the filling of forms with the personal data of such minors and the marking, where appropriate, of the boxes accompanying them. In this regard, and to the extent that Aura Fertility is not able to control whether or not users are minors, it shall be the parents and guardians who shall enable the necessary mechanisms to prevent minors from accessing the Website and/or providing personal data without their supervision, and Aura Fertility shall not accept any liability in this regard.

  1. Update of the privacy policy

We do our best to keep our privacy policy fully updated. If we make changes, they will be clearly identifiable (for example: we may communicate changes to you by email). 

This Privacy Policy has been updated and published as of February 8, 2023.

Cookies Policy

Aura Fertility, directly or via a third party contracted for providing measurement services, may use cookies and other similar mechanisms for storing and retrieving data from terminals ("cookies") when you browse (hereinafter, “Website”) to allow and facilitate your interaction with the Website. The statistics services used by the Website may use cookies for the purposes of establishing metrics and usage patterns of the Website.

The use of cookies lets the server on which the Website is hosted recognise your web browser and know your connection IP address, source (URL), use time, browsing history and preferences so as to make your browsing more straightforward. Cookies are also used to measure the audience and traffic parameters and to track the trend and number of visits.


A cookie is a file downloaded to your computer when you access certain Web pages. Cookies allow a Web page to, among other things, store and retrieve data on the browsing habits of a user or their device. Depending on the information in the cookies and how you use your computer, cookies may be used to recognise you.


Cookies are useful for several reasons. From a technical point of view, they allow web pages to work more efficiently and adapted to the User’s preferences, such as storing their language or the currency of their country. In addition, they help those responsible for the websites to improve the services they offer, thanks to the statistical information they collect through them all.


By entity managing the domain

  • First-party cookies
  • Third-party cookies

By expiry

  1. Session cookies
  2. Persistent cookies

By purpose

  • Technical cookies
  • Preferences or personalisation cookies
  • Analytics or measurement cookies
  • Behavioural advertising cookies


  • Technical Cookies:  these are essential and strictly necessary for the correct functioning of a web portal and the use of the different options and services it offers. 
  • Analysis Cookies: These cookies allow us to understand how you interact with our site or app so we can measure and improve our performance. For instance, counting visits and traffic sources.

List of cookies by sender:

Google Analytics:

· Cookies name: _ga, _gat_

· Sender website:

· Type of cookies: Third-party cookies, analysis cookies, persistent cookies.

· Description: Web traffic analysis.

· Retention period: 2 years.

· More information:

This information table will be updated as soon as possible when the services offered on this website change. However, it is possible that the information table may temporarily not include a cookie, tag or other similar device due to an update, although there will always be devices with identical purposes to those included in this chart.


The information collected through the Cookies may be used both by Aura Fertility and by third-party collaborating companies for the purposes described in the previous section. 

Some of these third-parties may be located in third countries whose legislation does not offer an equivalent level of data protection; however, the User may consult the appropriate guarantees they offer to ensure that international transfers of data are carried out taking into account the rights and freedoms of the data subjects. 

The User can find out more about these third-parties, as well as the types of cookies they install, the purposes for which they process the data, the guarantees they offer to carry out international transfers, the retention periods, and how preferences can be configured with respect to them, through their privacy policies. In any case, Aura Fertility is not liable for the accuracy and content of the privacy policies offered by such third parties on their websites. 


Taking into account the information provided in this Cookie Policy, below we explain how you can manage the cookies used on the Web via the different options of the most common browsers (Explorer, Firefox, Chrome, Safari and Opera). The "Help" functionality of most browsers tells you how to configure your browser to not accept cookies, to notify you whenever you receive a new cookie and to completely disable all cookies.

You can also disable or delete similar data used by browser add-ons, such as "Flash Cookies", by changing the settings of these add-ons. For more information, visit the websites of the add-on manufacturers.

For instance, you can find out how to manage your cookie preferences in the most common browsers via the following links:






If you use a different browser, see the documentation for your browser.

The opt-out mechanism creates a cookie that allows us to remember that you don't want additional cookies. However, if you delete your cookies after opting out, you will have to opt out again.

These changes only apply to the browser via which you are currently connected. To delete cookies in other devices, you must follow the process described in those devices.

This Cookies Policy has been updated and published as of February 08, 2023.

App Privacy Policy

You can find our Aura mobile app specific privacy policy here:

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