Aura. Pioneering whole-person fertility support

Aura partners with fertility clinics to support the psychosocial health of your patients.
Cardiff University

Clinic benefits

Stand out to clients, with trusted, whole-patient fertility care

World-leading support, setting the bar for fertility care

Regulatory compliant. Exceeds HFEA and ESHRE guidelines for patient support
Always evidence based. Including Fertility Quality of Life questionnaire and CBT
Patient alerts. Integrated clinic dashboard, providing reports and an alert system

Save time and resource on psychosocial support

Real-time. 24/7 wrap around support to alleviate burden on clinic resources
Expert led. Easy access to vetted therapists, specialist counsellors and fertility nurses
Integrated. One-stop virtual wrap around support that integrates with the clinic experience
Save time and resource on psychosocial support
Improve patient experience and fertility outcomes

Improve patient experience and fertility outcomes

Personalised. Patients feel supported with individually-curated advice when needed most
Trusted. Evidence-based tools to support emotional health and fertility wellbeing
Whole-person. Education and tools to support lifestyle change and build healthy habits
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Aura is trusted by fertility industry leaders

“We were thrilled with the quality of Newleaf’s hand-crafted interface components.”
Cameron Price
Art Director, Company
“We needed a template that went above and beyond normal expectations, and that’s just what we got with Newleaf.”
Samantha Pratha
Founder, Company
“The same old look wasn’t going to cut it for our latest and greatest, luckily we found Newleaf.”
Hannah Pearce
Market Analyst, Company
Regulators and patients are now demanding comprehensive whole-person care. Psychosocial support is a clear differentiator for patients in their clinic selection.

Aura is a world-class but affordable solution offering expert-led wellbeing support, integrated with clinic experience.

Aura is what I wished for, when I was going through IVF."
Abi Hannah
CEO, Aura
Abi Hannah
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Joshua Vida
Designer, Company
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CTO at Zendesk
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Cameron Rice
Head of Marketing

Our platform is powered by experts and evidence

Developed in collaboration with leading fertility experts, Aura content is produced and peer-reviewed by our hand-picked partners

Aura embeds the highest standards of HFEA and ESHRE guidance in fertility practice and leverages only the best evidence-based tools.

Powered by experts

Mr. James Nicopoullos
Mr. James Nicopoullos
Clinical Director & Consultant Gynaecologist
Lister Fertility Clinic
Sandy Christansen
Sandy Christansen
Clinical Embryologist and Fertility Coach
Sandy Christansen Coaching
Marissa Nelson
Marissa Nelson
Family & Sex Therapist
Intimacy IVF
Ian Stones
Ian Stones
Male Fertility Specialist & Acupuncturist
Naava Carman
Naava Carman
Master Herbalist & Acupuncturist
The Fertility Support Company
Emma Whitney
Emma Whitney
Lab Director & Lead Genetics Embryologist
The Evewell

We'd love to hear from you. Get in touch!

Thank you for getting in touch! We appreciate you contacting us. One of our colleagues will get back in touch with you soon! Have a great day!
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